With Kotobuki Matcha you drink the entire leaf, finely ground. With green tea, you only drink the extract; a portion of the water soluble substances. Drinking Matcha is many times healthier than drinking green tea (and green tea is already so healthy). With green tea one only drinks a part of the 30% of water soluble substances. With Matcha you drink 100% of water soluble and 100% of non-water soluble substances. This is more natural, holistic and healthier!! One should select Kotobuki Matcha tea above normal green tea because of its abundance of health-promoting nutrients. Matcha tea contains 10 to 15 times more nutrients than regular green tea and 137 times more EGCG catechins than bags of green tea. Matcha tea leaves are steamed, not roasted, and thus preserve the wholesome nutrients.